Social Media for Law Enforcement

Overview

Social media is an important part of today’s law enforcement agency’s communications toolkit. Participants will learn how social media can work for your agency. Learn the importance of policy and tips to help get your message directly to your target audiences, and hold media accountable.

Download the Brochure (pdf)

For more details, download the online brochure.

Tuition

Tuition includes all instruction and handouts. Lodging and meals are excluded.

• $99 ILEA Member
• $129 Non-member

Topics

• The Power of Social Media
• What is Social Media
• Types of Social Media
• “Push” versus “Pull”
• How to Use Social Media to Hold the Media Accountable
• Why Should We Use Social Media?
• Track Social Media
• Social Media Pitfalls: Internal and External
• How Different Size Departments Utilize Social Media
• Managing the Social Media Beast
• Social Media Policies
• Tips for Using Social Media
• Website “Killers”
• Optimize Your Outreach

Who Should Attend?

This course is designed for managers and executives as well as public information officers in law enforcement and emergency service agencies.

Faculty

• Judy Pal
  10-8 Communications

With 30 years of experience in the field of management, communications and broadcast journalism, Judy Pal has overseen public affairs for police, government and private industry in both Canada and the United States. She is a past President of the National Information Officers’ Association and has served as an adjunct professor, reporter, producer and news anchor. Judy’s company, 10-8 Communications, exclusively services law enforcement and public safety.

TCLEOSE Credit

Law enforcement personnel attending this course are eligible for eight (8) hours of Texas Commission on Law Enforcement Officer Standards and Education (TCLEOSE) credit.

Schedule

Hotel Information

Hyatt Place

3100 Dallas Parkway
Plano, TX 75093
+1.972.378.3997
www.HyattPlacePlano.com

The Hyatt Place is located approximately 4 miles from the Institute and offers a complimentary continental breakfast available weekdays from 6:30 am - 9:30 am and weekends from 7:00 am - 10:00 am featuring fresh fruit, cereals, toast, bagels, juice and coffee. Complimentary shuttle service is available within a five mile radius 7:00 am - 9:00 pm. Complimentary Wi-Fi Internet access is available throughout the hotel. 24-hour fitness center and outdoor pool is available for the Hyatt Place guest.

Registrants should contact the hotel directly at least 2 weeks prior to the program date and advise them you are attending the CAILAW (plus the name of program) to obtain the reduced rate of $89 per night (plus 13% occupancy tax).

Course Cancellation Policy

Occasionally, the Institute for Law Enforcement Administration (ILEA) may be forced to cancel a scheduled program. Whenever possible, the decision to cancel is made at least fourteen days prior to the start of the program, and registered participants are notified once that decision has been made. If the distance to the training site requires that you make airline and/or hotel reservations, please contact ILEA (+1972.244.3430) to inquire about the status of any program before making travel arrangements. While paid registrations in cancelled courses will be refunded in full, ILEA will not be responsible for monetary loss due to cancellations or changes in airline or hotel reservations.

Privacy Policy

We do not sell or rent information to any outside parties. By providing your information, you will receive postal and electronic communications from the Institute for Law Enforcement Administration (ILEA) of The Center for American and International Law (CAIL) in accordance with CAIL's Privacy Policy. If we co-sponsor a program with another organization, information may be shared between the parties. All such co-sponsors will be identified on the event details and registration page. At any point, you can opt-out or unsubscribe by selecting either link at the bottom of each email or call us at 972.244.3400.